If you know me at all, you know I like to run in the opposite direction than everyone else. I live by the saying, “Only dead fish go with the flow.” Ever since I was a pre-teen, I have found joy in the strange and pride in my individuality. I’ve always known I had a dark side, but it wasn’t until the last few years that I fully embraced (and quickly fell in love with) my shadow-self.
Unbeknownst to me, this piece of myself was ready to bleed into my business (a business who is celebrating her 10th birthday this fall!!). So this spring, I went through a soul-awakening rebrand with my dear friends and brand-extraordinaire, Austyn + Brian. And what better time than a business makeover to redefine the vibes I send with my final image delivery?
I said goodbye to handcrafted wooden boxes, and said hello to this delicate yet industrial galvanized glass box. I resonate so deeply with my new moon phase logo — she represents the awe-inspiring yet shadow-stricken beauty of life in all its seasons. And she looks luminous as ever painted on these wooden thumb drives from USB Memory Direct. Along with their photo USB, I’m sending a sage smudge and moonstone (a crystal celebrated for it’s helpful energy during new transitions), as well as a handful of deep-matte prints from ProDPI because I’m a big advocate for the tangible.